One of the main factors for business success is the optimization of your site.
Well-promoted site is now an integral part of the image of a thriving company. Web site promotion on the internet is the ability to apply search engine algorithms to generate income.
Firms that begin to consider the performance of an Internet site as one of the tools of a business sometimes can’t realize why a high-quality and professionally made resource doesn’t work, that is, it does not generate income. This question is often heard and, as a result, I will briefly outline the basis of the question and how to solve it.
Search engine optimization of an Internet resource for search engines is one of the most effective and inexpensive methods of website promotion. However, most firms are almost not engaged in optimization, while losing target visitors, who may have become possible buyers and customers. At the moment, the owners of Internet resources, in particular of a commercial nature, need to take the optimization of the site as a step towards success.
The times when companies thought it was a good way to have their presence on the Internet have passed. Now it’s not enough to have a website, you need to have an effective website. You can not miss this opportunity.
On the Internet, one should not forget about one important truth: “Competitors are very close at the distance of just two mouse clicks.” The rule of the present day can be expressed as follows: optimization is necessary, and it is necessary to act, and as soon as possible! Your competitor has already read, reads or reads this article tomorrow and will perform actions to optimize your online resource – be sure of that.
Therefore, search engine optimization is needed because:
1) More than 80 percent of Internet users come from search engines.
2) nine out of ten who came to the site from a search engine are targeted visitors.
3) The costs of full-fledged optimization are comparable to the costs of other methods of promotion. But optimization will significantly benefit in the ratio of costs, results, duration of effect.
If someone is looking for information, there is no better helper than the search string. The person enters the requested phrase, which reflects the essence of the question, in response, the search engine gives a large number of answers. For example, the user requested a request for a product in the search bar and received a list of 30,000 sellers in response, in which the Internet address of your portal is located approximately 1000 positions, then the probability of switching to your resource is negligible. Users usually do not view more than 2-3 pages of search results, as a result, the position of the resource at the 1st position or in the 1st 10th by keywords is the main condition for the success of the site. A more effective and more economical way for the Internet promotion of your resource is through the main search engines.
Optimization for search engines is only a small part in the promotion of your resource. Additionally, it is necessary to use other ways to promote a resource: contextual advertising, publishing on the resources of feature articles, banner advertising, organizing affiliate programs, contests, and other methods.